Tag Archive for marketing

Lululemon’s new beer makes drunk yoga cooler than ever

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Lululemon is determined to turn the entire fraternity into yoga converts

The company that brought you Anti-Ball Crushing pants is becoming even more bro-friendly: Lululemon introduced a limited edition beer called Curiosity Lager

The beer will release on Aug. 15 in Vancouver.

A photo posted by lululemon (@lululemon) on

Made in collaboration with Stanley Park Brewing, the beer will be released in only 88,000 units, reveals

Today’s fitness junkies demand high-tech marketing experiences

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You’ve been feeling a little lazy lately. So, you head to your local gym to inquire about classes

But instead of simply peeking into classes currently in session or reading a useless description, your virtual reality headgear instantly transports you into any offered fitness class. You hear pumping music, the instructor yells encouragement, other participants are pouring sweat

Technology has infiltrated the fitness industry….

The Apple Watch is coming to Best Buy in August

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Following the path of most other Apple products, the Apple Watch will now be sold in Best Buy stores across the U.S

The much talked about smartwatch will be available at Best Buy brick and mortar stores and at BestBuy.com beginning August 7

“The Apple Watch is an important addition to an emerging product category, and we know our customers want it,” a Best Buy spokesperson said in a statement on the company’s…

The Doritos generation: Why the chip is everywhere and you’re OK with it

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Doritos are the little chips that could

This retro tortilla chip made its debut in Disneyland in 1964, and rose to superstar status in 2012 when Taco Bell introduced its now infamous Doritos Locos Taco. It wasn’t just popular, it was a juggernaut — Taco Bell sold over one billion fluorescent orange tacos in the first year alone

But that didn’t quell people’s desire. Turns out, that triangle of ground corn has a lot more creative…

Sysomos Acquires Social Marketing Service Expion

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Live Instagram thread screen is an engineering wonder and maybe a work of art

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There’s something axiomatic in our need to take what was once analog, make it digital and then make it analog again

It was all I could think as I stared, transfixed, at a giant, analog-screen comprised of 6,400 spools of colored fabric, which were aligning themselves into the simulacrum of an Instagram photo I’d posted moments before. The hulking 13 ft. by 10 ft. display sat on the third floor loft of Breakfast, LLC, a Brooklyn-based design, marketing and engineering firm that built from…

160+ exciting jobs in New York, San Francisco, London and more

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Are you looking for a new career? The Mashable Job Board is the ideal place to search for your next big move. More than 3,000 employers in tech and digital have posted on our board, and they’re looking to fill positions from Mashable‘s community.

Twice a week,

Beijing police arrest 5 people over Uniqlo sex tape

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BEIJING — Police have arrested five people linked to the production of a sex tape purportedly taken inside a Uniqlo fitting room in Beijing, according to local reports.

Online searches for the Japanese clothing brand soared this week after the viral spread of the video apparently showing a young couple having sex in the Chinese capital’s flagship store. The man and woman who appear in the video are among those arrested, China Daily Asia reported

5 ways Groupon and food delivery could go horribly wrong

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Put on those boxing gloves, Seamless — there’s a new fighter in the ring

Now that Groupon has entered the food delivery game, the possibilities seem endless. Pedicures with a crunchy, fresh salad? Delightful! A round of golf with a milkshake? Love it

However, there are pitfalls to avoid in this new, uncharted landscape. Take heed.

Note: All photos below have been altered. That model probably has lovely white…

5 ways Groupon and food delivery could go horribly wrong

Groupon-liposuction-1

Feed-twFeed-fb

Put on those boxing gloves, Seamless — there’s a new fighter in the ring

Now that Groupon has entered the food delivery game, the possibilities seem endless. Pedicures with a crunchy, fresh salad? Delightful! A round of golf with a milkshake? Love it

However, there are pitfalls to avoid in this new, uncharted landscape. Take heed.

Note: All photos below have been altered. That model probably has lovely white…