Twitter has joined Instagram — only six years late to the game.
Naturally, Apple sprang into defense mode with Phil Schiller, the company’s senior vice president of worldwide marketing, taking issue with the non-profit organization’s testing methods. Schiller said Apple would work with Consumer Reports to understand their battery tests.
Well, it looks like Apple’s figured out why…
The tweet, which was sent out in the early hours of Tuesday morning — a year to the day that David Bowie passed away — has received criticism from people who saw it as an attempt to “hijack” a hashtag for the sake of marketing.
People all over Japan will be heading to the ballots this January to cast their vote…for their favourite burger.
Yes you read that right.
Twelve of McDonald Japan’s most popular burgers have joined the race to become the franchise’s “number one burger.“
The burgers, which are split into two teams, each have their own election videos and even campaign promises.
The burgers are divided…
2016 was not the year for faint-hearted marketers as they pushed to measure and prove the ROI of their content marketing efforts in order to fight for larger budgets. Google and Facebook continued to dominate, while the rest of the industry may have shrunk. Concerns around ad blocking, viewability, and measurement accuracy continued to dominate conversations about social platforms.
2017 will be the year of “a little less conversation and a little more action.” Marketers will demand…
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